Being Latino

Internet Trends Report Shows Streaming Dominates Internet Traffic by John Solit

Sandvine, a provider of broadband network solutions, just released its latest Global Internet Phenomena Report. Unsurprisingly, Internet usage and access is on the rise. Overall, streaming audio and video account for a whopping 71 percent of all downstream evening traffic in North America. Sandvine suggests this will reach 80 percent by 2020. What accounts for…

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Changing The Latino Narrative In The Age Of 'Big Content by Giovanni Rodriguez

Earlier this week, New York Times columnist Jim Rutenberg joined the legions of media watchers who see the Trump phenomenon as a case study in content marketing, not just a political campaign. It’s an interesting way to evaluate a 24×7  reality show brought to you by the entertainment company Rutenberg calls “Trump Productions, Inc.” And the analysis comes at a…

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Tech Trends 2015: Americans’ Data Usage More Than Doubled in 2015

CTIA® released its annual survey results, which found Americans used 9.6 trillion megabytes (MB) of mobile data in 2015, three times the 3.2 trillion MB in 2013. This is the equivalent of consumers streaming 59,219 videos every minute or roughly 18 million MB: Smartphones are the number one wireless device in the U.S. and still growing There…

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Chicago Get Ready!! Emerging Tech Leaders' Summit & Latinas Tech And Leaders Luncheon June 23rd -24th 2016.

Real Technology Leadership for the Next Generation Technology Professional   The Emerging Tech Leaders’ Summit is coming to Chicago Illinois, this tech event is an action-packed summit where ideas flow freely and innovation rules. Innovation is driving every major industry with rapid advances. What are the effects on our community? What are the issues and…

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2014 Defined the Challenge for Latinos and The Digital Economy.

Two issues defined the technology economy in 2014: Policymakers’ inability to keep up with technology-driven innovation; and The embarrassing lack of diversity among employees in the technology sector. 2014 made it clear that for Latinos, digital equity — closing the tech employment gap, and securing a place in the digital economy — are the top priorities. We end the…

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The Real Cost of Regulating the Internet.

The open Internet debate has long focused on protecting content developers from discriminatory treatment by Internet service providers (ISPs). Those who advocate in favor of strong network neutrality rules typically argue that “the next Facebook” or “the next Google” will never see the light of day in a world where ISPs can arbitrarily block or…

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LISTA Georgia Technology Council Announces the 2014 Latina of Excellence Awardees

LISTA Announces Top 15 Latinas of Excellence Award in Tech and Business in Georgia Recognizing Latinas in Business Who Go Above and Beyond the Call of Duty   Atlanta, Ga Dec 5,  2014,  In celebration of the achievements and accomplishments of our nation’s most inspiring Latina Tech and Business women, Latinos in Information Sciences and Technology Association…

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Nielsen: Hispanic Market Diversity Impacts Consumer Behaviour

While marketers tend to see Hispanic TV viewers as a block, brands would be better served by going back to the basics and learning about the distinctions and nuances between each sub-segment of the Latin consumer market. That’s the word from Nielsen, which noted that while Hispanics en masse have a current spending power of…

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