Benjamin Franklin was a man of action. Over his lifetime, his curiosity and passion fueled a diverse range of interests. He was a writer (often using a pseudonym), publisher, diplomat, inventor and one of the Founding Fathers of the United States. His inventions included the lightning rod, bifocals and the Franklin stove. Franklin was responsible …
Category Archive: Skills
May 02
Parents Find Use In Smartphones By Aaron Baar, MediaPost News
As if we needed more evidence that smartphones aren’t just for corporate types any more, LG has come out with a survey noting that the devices have become an important part of parental life. According to a survey of more than 2,200 adults by Harris Interactive on behalf of LG, more than half (57%) of …
May 02
Why Social Entrepreneurs Should Master Break-Even By Ken Kaufman, Open Forum
There is only one group of people that I’ve met who are more passionate, dedicated, and persevering than entrepreneurs: social entrepreneurs. When you add solving a major societal problem to an already driven entrepreneur, it becomes even easier for the entrepreneur to allow the business to be all-consuming. Yet this “all-consumption” can often cause social …
Apr 30
The 5 Essentials for Improving Your Website’s SEO By Elizabeth Sile, Business Writer Open Forum
If a quick Google search of your business’s name isn’t yielding much of anything about your company, you’ve got some catching up to do on your search engine optimization, or SEO. Adding search-friendly elements and keywords to your site to improve your company website’s visibility in search engine algorithms can be a huge asset to …
Apr 27
Latinos in Information Sciences and Technology Association Names Robert Bard and Roberto Abreu as Co-Chairs of the LISTA 6th Annual Emerging Technology Leadership Summit and National Latino Tech Achievers Award Gala.
Join Us and Celebrate LISTA’s 15th Years of Community Service Latinos in Information Sciences and Technology Association (LISTA) announced today that Latina Style Publisher Robert Bard and LISTA’s New York President, Robert Abreu will Co-Chair the LISTA 6th Annual Emerging Technology Leadership Summit and National Latino Technology Achievers Award. Robert Bard is the CEO and …
Apr 26
Why Google & Facebook Fail At Mobile By Nick Bilton, The New York Times
Like countless industry leaders before them, are Google and Facebook growing fat, happy, and complacent? Citing their lack of mobile focus as evidence, so suggests Nick Bilton. “This month, when Google showcased a new design for Google Plus, the company’s social network, it was as if mobile phones and tablets were still a glimmer in …
Apr 25
7 Totally Unoriginal And Obvious Ways To Improve Your Programs By Gretel Going
Healthcare marketers are a paradox in that they have the luxury of being able to speak directly to their audience’s favorite topic—themselves—yet tend to fail miserably at it. From where I sit, healthcare marketers are in a both challenging and exciting position. Challenging because the legal hoops they have to jump through can be rigorous …
Apr 25
Emails We Love: Clever Copy Round-Up By Beth Negus Viveiros, The Big Fat Marketing Blog
Several messages crossed our inbox this week that had outstanding subject lines, copy or promotional themes. Here’s a round-up of the best. Subject Lines of the Week “We’ve added a new topping: Smartphones” To celebrate the release of their new app for Android, Domino’s Pizza is offering free Android smartphones. The promotion, not surprisingly, is …
Apr 24
Facebook to buy 650 of Microsoft’s AOL patents By Associated Press
AP) – Microsoft, which just bought patents from AOL for $1 billion, is now turning around and selling most of them to Facebook for $550 million. Facebook is buying about 650 of the 925 AOL patents and patent applications that Microsoft bought, Microsoft and Facebook said Monday. Facebook will also get a license to use …
Apr 23
5 Things Aspiring CIOs Need to Know By Adam Stone (IBM)
UNDERWRITTEN BY By Adam Stone It seems straightforward enough. Work hard, rack up achievements. Move steadily upward. Enjoy the view from the corner office. As many information technology leaders have learned, things are never quite so simple. Beyond mere hard work and talent, rising executives must have certain kinds of savvy. They need to know …














